We've seen similar issues with other keywords that fall into any of the following categories:
- Highly regulated medical & financial topics
- Drugs/Psychoactive products
- Controversial health topics
- Guns, weapons, wars, and violent conflicts
- Kids content
These restrictions are directly related to Google Ads policy, all the categories banned for Google Ads will affect the traffic data.
Any word could be included in the restricted list if it´s associated with any policy, for example, content that may be misled by the users could be removed.
If the product or service is not allowed, then ads are prohibited and will be removed from Google, and traffic data will be shown as zero in Ubersuggest for the keywords related.
Regarding kids' content, this
is the most recent Google policy, letting the users know which specific topics will be prohibited and all other categories included in the restricted list.
The data providers we use to power up Ubersuggest don’t provide us with any estimates for these keywords, unfortunately.
In this case, the tool won’t help you to optimize this type of content search.
If you have any questions, please reach out via chat or email us at email@example.com.