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Find Out How to Steal Competitors’ Strategy Using Ubersuggest

Mike Kamo
  • Updated

Understanding competitors’ strategies can provide a massive edge in SEO and digital marketing. Ubersuggest offers powerful tools that help uncover the tactics driving competitors’ success. This article will show how to use Ubersuggest to analyze competitor performance and apply those insights to improve user’s own strategy. 

Analyze Competitor Keywords

Start by identifying the keywords competitors rank for. This reveals the terms they target and their success in reaching a shared audience. 

  1. Enter a Competitor’s URL
  1. In Ubersuggest, use the Keyword By Traffic to find out the organic keywords that the given domain is ranking for. Enter the competitor’s domain to view their organic keywords and performance. 

  1. Review Keyword Data 

Look at high-performing keywords, their search volume, and ranking difficulty. Focus on identifying gaps in own content strategy where competitors are excelling. 

Learn more: How to Discover Your Competitors' Keywords. 

Examine Backlinks

Backlinks are essential to SEO. With Ubersuggest, users can see where competitors are getting their strongest links. 

  1. Access the Backlink Overview Report 

Navigate to the Backlink Overview for the competitor’s domain. 

  1. Identify Linking Domains 

Highlight authoritative domains that link to the competitor’s site. This can give users ideas for outreach and partnerships. 

  1. Compare Domain Strength 

Assess competitors’ domain authority compared to own website. This helps prioritize efforts to close the gap. 

Learn more: How to Build Backlinks Using Ubersuggest. 

 

Evaluate Content Strategy

Competitors’ top-performing pages can guide user’s content creation. 

  1. Explore Top Pages 

Use Ubersuggest to find the pages on a competitor’s site that drive the most traffic. 

  1. Analyze Content Type 

Review the format and topics—are they using long-form articles, how-to guides, or videos? Replicate their approach while adding unique value. 

  1. Optimize Content 

Use this information to create better content targeting the same keywords or filling gaps competitors missed. 

Monitor Rankings and Adjust

Regularly track competitors’ keyword rankings alongside user’s own rankings. Ubersuggest’s Rank Tracking tool keeps users updated on changes, helping users refine their strategy. 

  1. Set Up Rank Tracking 

Add competitor domains to the project to monitor their keyword positions and traffic trends. 

  1. Respond to Changes 

If a competitor overtakes a keyword, revisit and optimize the content to reclaim the spot. 

 

Stay Ahead of the Competition

Ubersuggest simplifies competitor analysis, offering actionable insights that can transform users SEO strategy. By studying keywords, backlinks, and content performance, users can identify opportunities to outperform competitors and improve their search rankings. 

To start uncovering competitors’ secrets, explore Ubersuggest today.